Fig. 7

Factors to increase local organic rice and sake production and export. To increase the export of organic sake, the brewers need to know the market condition and find the stable matches with foreign wholesalers and traders. The recognition by consumers needs to consist of the two types: one for sake and the other for organic. This also applies to the increase of the local demand for organic sake. Whether local organic rice is available or not can change the marketing and sales strategies of organic sake. The government policy would increase organic rice at a local level